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Blue Ocean Strategy Identification

Analyzes current competitors to identify uncontested market space and define your startup's unique value curve.

Use Case

Use during the early planning stages to differentiate your product from established industry giants.
AI Prompt
Act as a strategic business analyst specializing in Blue Ocean Strategy. My startup is in the following space: [Insert Industry and Brief Product Description]. Our primary competitors are: [Insert Competitors]. I want you to construct a Strategy Canvas by identifying the key factors the industry currently competes on and invests in. Then, propose a Blue Ocean shift by explaining: 1. Which factors to Eliminate. 2. Which factors to Reduce well below industry standards. 3. Which factors to Raise well above industry standards. 4. Which factors to Create that the industry has never offered. Provide a clear summary of our new, uncontested value proposition.

How to Use

  1. 1List your top 3 competitors and your industry
  2. 2Fill in the prompt details
  3. 3Execute to discover your unique market positioning

Example Output

To differentiate from existing competitors, we will eliminate complex upfront contracts and reduce customer onboarding times from weeks to under ten minutes. We will raise data security levels to military-grade standards and create an automated compliance reporting feature that no current competitor offers. This shifts our positioning from a simple file storage service to an instant secure compliance partner.